Muhammad Zubair

Full-Stack Marketer 📢‎ ‎ ‎ ‎ ‎ Growth Hacker 🌱‎ ‎ ‎ ‎ ‎ WordPress 🌐

Muhammad Zubair - Growth Hacker

⚡ About Me

Full-stack digital marketer with a thorough understanding of inbound & outbound marketing, data analytics and product management. Proven ability to optimize acquisitions, conversions and retention.

👋 Contact

💼 Experience

2024 - Present

Growth Marketing & WordPress Dev

Core Framework

coreframework.com

2020 - 2024

Head of Marketing & Growth

Codename One

Overseeing and executing growth marketing efforts to optimize the funnel for acquisition, conversion and retention through organic and paid channels, A/B testing and data analytics.

2019 - 2020

Growth Marketing Lead

FireKamp - US (Remote)

Helping build and grow company’s digital products. Running company’s websites, managing app store listings and social media.

Achievements/Tasks

🔸 Executing digital marketing campaigns on social, search and display channels through competitive and audience research.

🔸 Building, designing and managing a portfolio of WordPress websites end to end from the ground up.

🔸 Conversion and UX optimizations through A/B testing.

2018 - 2019

Growth Executive - Digital Products

Telenor Pakistan (Contractual)

Product Management and Growth Marketing

Achievements/Tasks

🔸 Doubled the organic search traffic through SEO & ASO.

🔸 Monitoring & reporting of actionable metrics through interactive dashboards.

🔸 Tweaking the growth funnel to optimize acquisitions, conversions and retention.

2016 - 2017

Digital Marketing Expert

NineSol Technologies

Marketing – Mobile Apps & Games

Achievements/Tasks

🔸 Helped apps & games to rank #1 for relevant keywords on Google Play Store through ASO.

🔸 Assist with the product life cycle of apps and games through design, development, QA and digital marketing.

🔸 Closely monitoring and reporting data through Google Analytics, Play Console and Firebase.

2015

Sales Executive Intern

Pakistan Broadcasting Corporation

Sales internship

Selling of air-time to prospective clients.

2012 - 2015

Brand Ambassador

Bulls Eye Communications

Part-Time

BTL promotional activities of CLEAR, Fanta, Nescafe, Magnum, Cheetos and Domex.

⛑ Volunteer

2019 - 2020

Sponsorship Marketing Volunteer

Google Developers Group - Islamabad

Sponsorship Marketing campaigns for funding the events of GDG Islamabad.

2019

Guest Lecturer - Growth Hacking

COMSATS University

Invited to deliver a guest lecture on Growth Hacking to the final semester of marketing students.

2012 - 2015

Organizer

Pak-China Business Forum

🇵🇰 🇨🇳 Organizer at Pak-China Business Forum 2012-14 and member of Foreign Service Facilitation Committee for Pak-China Business Forum 2015.

🎓 Education

2012 - 2016

BS (Business Administration)

Marketing

COMSATS University Islamabad.

👋 Contact

🧩 Skills

Growth Hacking 85%
Product Management 80%
Data Analytics 75%
Inbound Marketing (SEO, ASO, SMM) 90%
Outbound Marketing (PPC, Email, PR) 80%
Conversion Optimization 85%
Copywriting 85%
UI/UX Design 69%
Graphic Design & Video Editing 70%
WordPress 90%
HTML, CSS, JavaScript 65%
API Automation 60%

🛠️ Stack

SEO/ASO/SEM: Screaming Frog, SEMRush, Google Ads, Play Console, App Store Connect, Firebase.

SMM: HootSuite, Buffer, Meta Ads.

Automation/CRM: HubSpot, Mautic, Crisp, Apipheny.

Data Analytics: Google Analytics, Search Console, Google Tag Manager, Looker Studio.

Web/CMS: HTML, CSS, SCSS, WordPress, Bricks Builder, ACF, WPCodeBox, Core Framework, WooCommerce, Shopify.

Design: Figma, Photoshop, XD, AppMySite.

Video: Filmora, Premiere Pro, After Effects.

Others: Google Optimize, Google Sheets, Trello, GitHub, CodeSandbox, TradingView, Amazon.

⭐ ACHIEVEMENTS

🔎  Wrote and ranked this and this on page #1 on Google. More than doubled the organic search traffic via SEO efforts.

🚀  Successful launch of Grub on Product Hunt, an open-source food delivery app template (UI toolkit) in Java/Kotlin.

🌱  Growth Hacking of Goonj (Telenor’s agnostic brand) – Increased organic search traffic acquisitions by 50% through SEO & ASO.

🧪  Conversion & UX optimization of this and this landing page. Ran & monitored A/B tests through Google Optimize and Hotjar.

🔥  Increased conversions upto 30% with SEO, ASO, SMM and Content Marketing.

🛠️  Websites/pages built/redesigned from the ground-up:

snookerfreaks.com
codenameone.com
firekamp.com
flyundervpn.com
reviewcroc.com
baebasics.com
mimik.app

🎱  Founder & Owner of Snooker Freaks – 300k+ followers and 10M+ views on Facebook, Instagram, Twitter & TikTok combined.

🎖️ CERTIFICATIONS

💬 Languages

English – IELTS 7.0
Full Professional Proficiency

Urdu/Hindi
Native Proficiency

❤️ HOBBIES

Snooker 🎱
Fitness 💪
Motorbiking 🏍️

Kamran Pirwani

FireKamp
+1 (415) 864 9166 
[email protected]

Russell Anas

Telenor Pakistan
+92 (345) 944 0979
[email protected]

Bilal Abbasi

NineSol Technologies
+92 (300) 5024 928
[email protected]